Research Division

SociaVault Labs

Original research on social media trends, influencer marketing, and platform analytics. Data-driven insights backed by millions of data points from the SociaVault API.

View ReportsOur Methodology
120M+
Data Points Analyzed
1
Reports Published
7+
Platforms Covered
NEW — Authenticity Index

The SociaVault Score (SV-Score)

A 0–100 authenticity index that tells you how genuine an influencer's audience really is. Six weighted signals, calibrated against 120M+ data points. One number to replace guesswork.

050100

87

Strong

61

Moderate

22

Critical

Explore the Methodology

What We Research

Our research focuses on actionable insights that help marketers, developers, and researchers make data-driven decisions.

Influencer Analytics

Fake follower detection, engagement authenticity, ROI measurement

Platform Benchmarks

Engagement rates, growth metrics, performance standards by niche

Trend Analysis

Content trends, viral patterns, algorithm behavior studies

Cross-Platform Studies

Comparative analysis across TikTok, Instagram, YouTube, and more

Research Reports

In-depth studies and analysis from our research team

The Fake Follower Problem: 2026 State of Influencer Fraud
Published
Trust & Authenticity

The Fake Follower Problem: 2026 State of Influencer Fraud

37.2% of influencer followers are fake. We analyzed 100,000 accounts across Instagram and TikTok — see fraud rates by platform, tier, and niche.

100,000 accounts
February 2026
Read Report
Coming Soon
Benchmarks

Social Media Engagement Benchmarks 2026

What does 'good' engagement look like? Comprehensive benchmarks across TikTok, Instagram, YouTube, LinkedIn, and Twitter.

500,000+ posts
Expected: March 2026
Coming Soon
Platform Comparison

TikTok vs Instagram Reels: Performance Showdown

Which platform drives better results? A data-driven comparison of reach, engagement, and growth on short-form video platforms.

50,000+ videos
Expected: April 2026

Rigorous, Transparent Research

Every study we publish includes detailed methodology, sample sizes, and limitations. We believe in transparent research that can be scrutinized and replicated.

Read Our MethodologyAbout the Labs

Powered by Real Data

All SociaVault Labs research is conducted using data from the SociaVault API. We analyze millions of posts, profiles, and engagement metrics across TikTok, Instagram, YouTube, LinkedIn, Twitter, Reddit, and Pinterest.

  • Real-time data from 25+ social platforms
  • Millions of data points per study
  • Transparent methodology and sample sizes
  • Publicly available data only
Explore the API

Platforms We Analyze

TikTok
Instagram
YouTube
LinkedIn
Twitter/X
Reddit
Pinterest
More coming...

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